Today’s Market

Today’s mobile phones are equipped with cameras capable of taking terrific pictures.  Mobile operators have been subsidizing these cameras for years, but consumers remain frustrated.  Only 24% of major carrier customers can upload pictures to a web site, for example, even as 87% report a desire to do so.  Even though these devices are essentially always-online digital cameras, the pictures are harder to make use of than a standalone, unconnected digital camera. Even better, these devices are in people’s pockets all the time, ready at a moment’s notice.  By bringing the power of carrier’s data networks to bear, these devices can outstrip their disconnected camera cousins and provide an experience easy enough for everyone, from college kids to grandparents, to use.

How we can help:

Customers receive the product directly from their carrier:    Ontela does all the heavy lifting to provide a unique, branded solution tailored to each carrier’s customers and business.  Our technology makes it easy for images to be saved instantly from phone to PC or any number of imaging applications, and all without forcing the consumer to press any buttons.  Consumers are happy to pay for a service that keeps them off of support lines so they are free to snap and save all the pictures they want. 

Benefits:

Delight customers.  Most customers’ reactions to the Ontela technology is twofold.  First, they express amazement that it’s possible.  Then, they express amazement that someone hasn’t done it already.  In a world where the majority of people find their photos locked inside their camera phones, and the rest find them inconvenient to access, products based on the Ontela PicDeck™ technology are welcomed.

Sell more data plans.  Products based on PicDeck™ technology are the killer app to convert voice users into data and messaging users. Whether sold as a standalone application or bundled with a data or messaging service, pic sender appeals to the nontechnical mainstream who just aren’t getting the full value from today’s camera phones.  Even technically savvy users who haven’t upgraded to a full data plan yet will find that this provides enough value for them to take the plunge.

Connect with web 2.0 on your terms.  Ontela has built relationships with major players in the photo album, printing, and social networking space to connect photos with these hot destinations.  Rather than needing a separate upload application for each destination, Ontela provides a one-stop destination for uploading to any and all of these sites.  Wireless operators can equip their PicDeck™ technology implementation with as many or as few of these destinations as they want.  Ontela provides the technical integration and business relationships to make it easy.

Ontela.  Powering Mobile Imaging. 

Try the service for yourself today  Want us to send you a phone running our software?  Contact us to get a phone running an Ontela-powered service today.

Work with Ontela  To find out how you can make a great choice for you and your customers, or to learn more about other ways we can to business together, contact us at partner@ontela.com.